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Outdoor Brand 'Eddie Bauer' to Exhibit at TOKYO OUTDOOR SHOW 2026

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AI Summary (NQ-processed)

Eddie Bauer, a U.S.-based outdoor brand, will make its debut at TOKYO OUTDOOR SHOW 2026, held at Makuhari Messe in June 2026. The brand will showcase its Japan-exclusive 'JAPAN EDITION' line, aiming to strengthen engagement with younger consumers and expand brand awareness.

AI Analysis

Frequently Asked Questions

Q: How will Eddie Bauer participate in TOKYO OUTDOOR SHOW 2026?
A: Eddie Bauer will make its debut at TOKYO OUTDOOR SHOW 2026 from June 26 to 28, showcasing and selling its Japan-exclusive 'JAPAN EDITION' collection.
Q: What kind of campaign will be held at the venue?
A: A social media giveaway will be held—visitors who follow Eddie Bauer’s official Instagram account can join a lucky draw for original merchandise and store discount coupons (10–50% off).
Q: What is the 'JAPAN EDITION' by Eddie Bauer?
A: 'JAPAN EDITION' is a Japan-exclusive line designed specifically for local lifestyles, combining functionality with modern outdoor fashion.
Q: When and where is TOKYO OUTDOOR SHOW 2026 held?
A: The event runs from June 26 (Fri) as a business day, followed by public days on June 27–28 (Sat–Sun) at Makuhari Messe, Chiba Prefecture.
Q: Where are Eddie Bauer stores located in Japan?
A: Eddie Bauer has stores across Tohoku, Kanto, Chubu, Kansai, and Kyushu, including an outlet in Tajimi, and is also available online via ZOZOTOWN and the official website.