[Case Study Published] Yuken Kogyo Co., Ltd. Establishes New Customer Acquisition Channel by Utilizing Industrial Product Comparison Service 'Metoree'.

Frequently Asked Questions

Q: What is the primary purpose of the industrial product comparison service 'Metoree' operated by ZAZA Inc.?

A: Metoree is an industrial product comparison service designed to help users find and compare various industrial products.

Q: What was Yuken Kogyo Co., Ltd.'s main challenge in their sales activities prior to utilizing Metoree?

A: Yuken Kogyo Co., Ltd.'s main challenge was creating touchpoints with new customers due to a sales structure centered on existing clients.

Q: What was Yuken Kogyo's immediate goal when considering web-based PR and adopting Metoree?

A: Yuken Kogyo's immediate goal was to strengthen traffic to their corporate website through web-based PR initiatives.

Q: What specific SEO advantage did Yuken Kogyo recognize in Metoree that influenced their decision to adopt the service?

A: Yuken Kogyo recognized that Metoree was strong in SEO for their targeted keywords, offering an effective way to reach users actively searching for their products.

Q: What significant result did Yuken Kogyo achieve in terms of website traffic after introducing Metoree?

A: After introducing Metoree, Yuken Kogyo achieved an initial increase of several hundred visitors per month to their corporate website, which grew into a primary referral traffic channel.