What is the "ICONIT Research" service?

It is a commissioned research service that provides primary data to companies and organizations by conducting daily surveys with users of the "ICONIT" app, which has over 36 million cumulative downloads.

What is considered the most important appeal of castles?

According to the survey results, "the ability to feel history" is the most important appeal, ranking higher than "Instagrammability."

Why is primary data considered important?

Due to changes in search results and the spread of generative AI, the reliability of information is now more emphasized. Therefore, primary data directly collected by companies is gaining attention as a persuasive basis.

AI News NQ Analysis

[April 6th is Castle Day] 70% have visited, 'History' rather than 'Instagrammability' is the reason - What is the charm of castles? We asked 8,194 people. [Primary data & survey委托 effective in the era of SEO & AIO]

NQ Score 50/100

AI Summary (NQ-processed)

MediaSeek Inc. announced the results of a survey conducted with 8,194 users of its "ICONIT" QR/barcode reader app regarding their connection to castles. The survey, conducted through "ICONIT Research," revealed that approximately 70% of respondents have visited a castle, with the primary appeal being the sense of history rather than photographic appeal. The company highlights the importance of "primary data" in the age of generative AI and SEO for enhancing content credibility.

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Frequently Asked Questions

Q: What is the "ICONIT Research" service?: A: It is a commissioned research service that provides primary data to companies and organizations by conducting daily surveys with users of the "ICONIT" app, which has over 36 million cumulative downloads.
Q: What is considered the most important appeal of castles?: A: According to the survey results, "the ability to feel history" is the most important appeal, ranking higher than "Instagrammability."
Q: Why is primary data considered important?: A: Due to changes in search results and the spread of generative AI, the reliability of information is now more emphasized. Therefore, primary data directly collected by companies is gaining attention as a persuasive basis.