New "Environmentally Conscious Product Guidelines" Established with Original Eco-Logo "FACE to EARTH Mark"
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Frequently Asked Questions
- Q: What is the primary purpose of the new "Environmentally Conscious Product Guidelines" established by MatsukiyoCocokara & Co.?
- A: The primary purpose is to promote the use of environmentally friendly materials in the packaging of their private brand (PB) products and to increase the proportion of such products.
- Q: What is the name of the original eco-logo that MatsukiyoCocokara & Co. will apply to its environmentally conscious products?
- A: The original eco-logo is called the "FACE to EARTH Mark," designed to clearly communicate to customers that a product meets the established guidelines.
- Q: What are the key principles behind the "FACE to EARTH Mark Application Criteria" established by MatsukiyoCocokara & Co.?
- A: The criteria are based on the materiality of "Considering the Earth's Health" and aim to reduce the environmental impact of PB products throughout the entire supply chain, incorporating "Reduce," "Reuse," "Recycle," "Renewable," and "Protection."
- Q: How does MatsukiyoCocokara & Co. aim to achieve a sustainable society with its customers through these new initiatives?
- A: They aim to realize a sustainable society together with their customers by making environmentally friendly choices "more familiar and easier to pick up" through the application of the "FACE to EARTH Mark."
- Q: What is the scope of MatsukiyoCocokara & Co.'s operations mentioned in the article, in terms of store numbers and locations?
- A: MatsukiyoCocokara & Co. operates over 3,600 drugstores and pharmacies across all 47 prefectures in Japan and 98 stores in six areas, primarily in Asia, as of the end of December 2025.