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TAG Heuer Hosts Immersive Event 'MONACO: THE ICON' in Seoul, Celebrating the Timeless Heritage and Avant-Garde Spirit of an Iconic Timepiece

AI Summary (NQ-processed)

Swiss luxury watchmaker TAG Heuer hosted the immersive event 'MONACO: THE ICON' in Pyeongchang-dong, Seoul on June 11, 2026, celebrating the legendary Monaco collection. The event highlighted the timepiece's heritage, innovation, and cultural significance, attracting global celebrities and industry leaders.

AI Analysis

Frequently Asked Questions

Q: What is 'MONACO: THE ICON'?
A: An immersive event celebrating TAG Heuer's iconic Monaco collection.
Q: Where was the event held?
A: In Pyeongchang-dong, Seoul, South Korea.
Q: Who attended the event?
A: George Cizek, SANA (TWICE), JAY (ENHYPEN), Jay Park, and other celebrities.
Q: What makes the Monaco collection special?
A: Launched in 1969 as the first water-resistant square chronograph, worn by Steve McQueen.
Q: Where were the new models unveiled?
A: At Watches & Wonders 2026.