Loyalty Marketing Inc. (Headquarters: Shibuya-ku, Tokyo; President and CEO: Fumihiko Katsu, hereinafter "LM"), which operates the common point service "Ponta," is pleased to announce that it has signed a premium partner contract with Nagoya Grampus Eight Co., Ltd. (Headquarters: Higashi-ku, Nagoya; President and CEO: Katsuhiro Shimizu) for the 2026/27 season of the J.League club "Nagoya Grampus." This marks the fifth consecutive season of the partnership between Nagoya Grampus and LM, dating back to the 2022 season. Following the 2025 season, LM has supported Grampus through posts on the official Grampus Ponta X account during the special tournament "Meiji Yasuda J.League Centennial Vision League," held during the J.League's season transition period from February to June 2026. With the renewal of the partnership contract for the 2026/27 season, we will launch various initiatives to convey our passion for Grampus. As one of these, we plan to hold "Grampus Ponta DAY" again this season, to amplify our support together with the fans. In commemoration of the season's opening, new merchandise will be released on August 7 (Fri). The lineup includes four types of items, such as acrylic keychains and clear pouches, designed with the Grampus Family Statement "Never Give Up for the Win." Additionally, we plan to sell Grampus Ponta mascot keychains and uniforms for Grampus Ponta plush toys. A special sales booth will be set up at Toyota Stadium for the home opener in early August, selling new merchandise and other Grampus Ponta goods. "Grampus Ponta" will continue to wholeheartedly support Nagoya Grampus alongside the entire Grampus Family in the 2026/27 season. Under the concept of "Ponta x Sports," LM advocates for "Ponta, supporting emotions and dreams through sports." By utilizing the character "Ponta," we will support sports and teams as fellow fans, and deepen our connections through various communications with fans. We aim to spread the value and appeal of sports to a wi