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SHIRO & Co. Fully Launches 'Non-Selling PR' Initiative to Support Small Local Creators

NQ Score 84/100
N1 Content Completeness 90

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SHIRO & Co. has officially launched its 'Non-Selling PR' program, aimed at supporting small local businesses and individual creators by focusing on articulating their brand essence and fostering genuine connections with communities, rather than short-term sales. The first case study involved supporting 'Toranoko Patisserie' in Kannami Town.

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