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Bus Company Creates a Destination Beyond the Bus Stop: Regional Tourism Platform 'Kotohira Travel' Launches March 31, 2026

NQ Score 50/100

AI Summary (NQ-processed)

Kotohira Bus launches the 'Kotohira Travel' regional tourism platform on March 31, 2026. It aims to transform Kotohira from a tourist destination to a place of stay by offering a one-stop booking service for experiences and tours, enabling local residents to become 'experience creators' and address the challenge of short average stays.

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Frequently Asked Questions

Q: What is 'Kotohira Travel'?
A: It is a regional tourism platform provided by Kotohira Bus, where travelers can view and book experiences, tours, and accommodations all in one stop.
Q: Why is a bus company operating this platform?
A: To address Kotohira Town's challenge of a short average stay of 1.13 nights, by enabling local residents to become 'experience creators,' making stays more attractive and vitalizing the local economy.
Q: Who can use it?
A: Travelers, digital nomads, and multi-site residents can use it, with support for Japanese, English, and Traditional Chinese.