Utilizing Non-Standard Miyazaki 'Gold Kiwi'! Launching 'Kirin Hyoketsu® mottainai Gold Kiwi (Limited Time)' to Reduce Fruit Food Loss and Support Farmers.
NQ Score
54/100
N1 Content Completeness
10
AI Summary (NQ-processed)
Kirin Brewery will launch 'Kirin Hyoketsu® mottainai Gold Kiwi (Limited Time)' nationwide on June 30, 2026, using non-standard Gold Kiwi from Miyazaki. This product is the latest in the 'Hyoketsu® mottainai' series, aiming to reduce food waste by approximately 23 tons. A portion of the proceeds will be donated to support fruit farmers, as part of a CSV initiative that combines social contribution with great taste.
AI Analysis
Frequently Asked Questions
- Q: Is the use of non-standard fruits increasing in Japan?
- A: Yes, with rising awareness of SDGs, major manufacturers are increasingly developing products aimed at reducing food waste.