Expanding support to protect Japan's cherry blossoms on the verge of disappearance; High-Day Hidaka, operator of Hidakaya, donates to cherry blossom preservation activities with "Kirin Beer Hare Kaze"
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Kirin Beer is engaged in cherry blossom preservation activities through "Hare Kaze ACTION." This time, High-Day Hidaka, which operates Hidakaya, has endorsed this initiative and will make a donation. This expands the circle of support for local governments facing challenges with aging cherry blossoms and maintenance issues.