Karada Works Co., Ltd. (Shinjuku-ku, Tokyo) has announced that its dry head spa specialty store "La HEAD" in the Shinjuku/Nishi-Shinjuku area has begun selling gift cards. Against the backdrop of the growing demand for experiential gifts in recent years, we propose this as a new option to "gift time for rest" instead of "things." 《From "Things" to "Experiences." Changing Values of Gifts》 In recent years, values regarding gifts have been changing. There is growing interest not only in giving conventional material goods but also in "experiential gifts" that convey memories, experiences, and time spent. While travel vouchers, restaurant gift certificates, and experience-based catalog gifts are widely popular, La HEAD has focused on the next step: "gifting rest." In an era where people can buy what they want for themselves, more individuals are finding value in time spent away from daily life to reset themselves. In line with this societal trend, La HEAD has started selling gift cards to allow customers to give the "gift of rest time" to their loved ones. 《Survey of 271 Visitors Shows Approximately 90% Fell Asleep During Treatment. The Need for "Rest"》 Data compiled from 271 first-time visitors since the grand opening in March 2026 shows that 244 individuals fell asleep during their treatments, resulting in an approximate 90% sleep rate. This data is based on the results of first-time visits. While some individuals may not have fallen asleep during their first visit due to initial tension or unfamiliarity with the environment, many begin to fall asleep during treatments with continued patronage. At La HEAD, our aim is not simply to induce sleep, but to create a state of relaxation where mental and physical tension naturally dissolves, allowing for a truly restful experience. Furthermore, the reasons for visiting (multiple answers allowed) were: - Improvement of neck and shoulder stiffness: 65% - Relief of headaches and eye strain: 60% - Desire to relax: 59% - Improvemen