Only 7% of people prioritize 'weight' when choosing bedding - Survey highlights the relationship between weighted items and sleep. A collaborative project between JOURNAL STANDARD FURNITURE and MUSUBI is born: 'Organizing sleep and space.'
NQ Score
100/100
AI Summary (NQ-processed)
A survey by KAPOK JAPAN revealed that only 7% of people with sleep issues prioritize weight when selecting bedding, despite most choosing lightweight options. The company's 'MUSUBI' weighted blanket, which showed scientific benefits in sleep quality, is now being launched in a special collaboration with interior brand JOURNAL STANDARD FURNITURE.
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