Translucent finish without a heavy, matte look. Blocks stickiness until night. New 'Primavista Sebum Off Clear Keep Powder' launch.
NQ Score
56/100
Key facts
- Translucent finish without a heavy, matte look. Blocks stickiness until night. New 'Primavista Sebum Off Clear Keep Powder' launch.
- Kao Corporation launches a new face powder that maintains a translucent, smooth finish without a heavy, cakey appearance.
- Date: Sun Mar 29 2026 17:59:34 GMT+0900 (Japan Standard Time)
Direct answer
Kao Corporation launches a new face powder that maintains a translucent, smooth finish without a heavy, cakey appearance.
- Citation
- Translucent finish without a heavy, matte look. Blocks stickiness until night. New 'Primavista Sebum Off Clear Keep Powder' launch. (Sun Mar 29 2026 17:59:34 GMT+0900 (Japan Standard Time)), PR TIMES
- Source
- PR TIMES
- Date
- Sun Mar 29 2026 17:59:34 GMT+0900 (Japan Standard Time)
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Frequently Asked Questions
- Q: What is the main benefit of the new Primavista Sebum Off Clear Keep Powder?
- A: The new Primavista Sebum Off Clear Keep Powder provides a long-lasting, translucent, and smooth finish that blocks stickiness until the end of the day without a heavy, matte look.
- Q: When and where will the Primavista Sebum Off Clear Keep Powder be available?
- A: The Primavista Sebum Off Clear Keep Powder will be released on Saturday, April 11, at drugstores, large supermarkets, and e-commerce sites nationwide.
- Q: What specific user concern does this product aim to address?
- A: This product addresses the common concern that finishing makeup to suppress stickiness often leads to a heavy, cakey look, while also tackling the discomfort of stickiness for those with significant sebum concerns.
- Q: What is the price and size of the Primavista Sebum Off Clear Keep Powder?
- A: The Primavista Sebum Off Clear Keep Powder is priced at 2,200 yen (tax included) and contains 5.0g of product, including a case and puff.
- Q: How does Kao Corporation's research inform the development of this product?
- A: Kao's research identified that discomfort from stickiness, not visible shine, is a primary trigger for makeup touch-ups for those with sebum concerns, and that users struggle with a lack of translucency from heavy application, leading to the development of this powder.