Kao's B2B Heatstroke Prevention Business "Biore Hie Support" Promoting Regular Stocking of "Biore Cooling Towel" Exceeds 200 Adopting Companies – Towards Social Infrastructure in Diverse "Hot Workplaces" such as Construction, Logistics, and Manufacturing
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Kao's skincare brand "Biore" has announced that its B2B heatstroke prevention business, "Biore Hie Support," has surpassed 200 adopting companies as of May 2026. This initiative promotes the regular stocking of "Biore Cooling Towel" in workplaces with heatstroke risks, aiming to establish heatstroke prevention as a social infrastructure amidst prolonged record-breaking heatwaves.