AI News NQ Analysis

Essential Brand Launches New CM "Too Smooth and Shiny! Essential! (LOVE machine)" Featuring Mei Hata, Rinka Kumada, Mayu Yokota, and RIMA (NiziU) on April 13

NQ Score 30/100
N1 Content Completeness 4

AI Summary (NQ-processed)

Kao Corporation's hair care brand "Essential," celebrating its 50th anniversary, announced a new advertising campaign. The campaign features a new catchphrase "Too smooth and shiny! Essential!" and new models Mei Hata, Rinka Kumada, Mayu Yokota, and RIMA from NiziU. The first commercial, titled "Too smooth and shiny! Essential! (LOVE machine)" will air nationwide from April 13, 2026, featuring Morning Musume's song "LOVE machine."

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Frequently Asked Questions

Q: Which brand is celebrating its 50th anniversary according to the text?
A: Kao Corporation's hair care brand named Essential is celebrating its 50th anniversary.
Q: Who are the four models appointed for the new advertising campaign?
A: The four models are Mei Hata, Rinka Kumada, Mayu Yokota, and RIMA from NiziU.
Q: What is the catchphrase of Essential's new advertising campaign?
A: The catchphrase of the new advertising campaign is 'Too smooth and shiny! Essential!'.
Q: Which song is featured in the new Essential commercial?
A: The commercial features the song 'LOVE machine' by Morning Musume.
Q: When will the new Essential commercial begin airing nationwide?
A: The new commercial is scheduled to begin airing nationwide on April 13, 2026.