Kami ni Drama wo Co., Ltd. (Headquarters: Abeno-ku, Osaka City, Osaka Prefecture, Representative Director: Kenta Khabata) held the "Tsururincho. New CM & New Product Launch Event" on June 30, 2026 (Tuesday), following the full renewal of its hair care brand "Tsururincho." in June. At the beginning of the event, Kenta Khabata, Representative Director of Kami ni Drama wo Co., Ltd., gave a company overview and explained the details of "Tsururincho.," which was fully renewed in June. A new commercial, to be released on July 1 (Wednesday), was also screened. Following this, four guests took the stage: Mahiru and Yoshiko from Ganbareu-ya, who have walked different "hair dramas," from those who have consistently protected their beautiful hair to those who have experienced numerous hair changes; Miki Nishino, making her first appearance since giving birth to her second child; and Mirichamu. The four guests spoke candidly about their real-life concerns and episodes related to their "hair," filling the venue with empathy throughout. - Material Download URL - Official Stills: https://x.gd/zjgcVr Official Movie: https://x.gd/6LGBx - Footage and photos taken at this press conference are limited to reporting purposes for this press conference only. - Please refrain from posting on paid media. - Please refrain from distributing to various streaming sites such as TVer/FOD/Abema. - Posting on each media's YouTube channel is permitted only with non-monetization settings, [1 video within 5 minutes / 1 week posting period]. Evolving Further with Three Updates Aim for "salon-like texture" at home with "Tsururincho.," which has evolved into a full lineup of 6 items. Mr. Khabata, Representative Director of Kami ni Drama wo Co., Ltd., spoke about the thoughts behind this renewal. "Times are always changing. The hairdressing industry has changed significantly in the past two years," said Mr. Khabata. Against the backdrop of changing hairstyle trends, such as the revival of layered styles, h