Why are cosmetics popular Father's Day gifts?

They offer a sense of luxury, are consumable, and don’t burden the recipient. Their premium packaging also makes them ideal gifts.

What’s driving the rise in men’s cosmetic gifting?

Growing male interest in skincare and women’s desire for men to improve their grooming habits.

What types of cosmetics are given to men according to @cosme?

Skincare leads at 62.2%, followed by hand/body care, haircare, and fragrance.

What age groups give cosmetics as gifts?

Women aged 10s to 50s are giving more gifts to men, with 49.3% doing so in the last 2–3 years.

Why do women give cosmetics to men?

Main reasons include wanting men to care more about appearance, addressing their skin concerns, and fulfilling their interest.

Cosmetics as the New Father's Day Gift Standard? Rising Demand for Men's Beauty in Gifting

Key facts

Cosmetics as the New Father's Day Gift Standard? Rising Demand for Men's Beauty in Gifting
@cosme conducted a survey of 4,353 women and found that 84.1% have given or received cosmetics as gifts in the past 2–3 years. Skincare products for men ranked highest at 62.2%, revealing growing acceptance of men's beauty and shifting social attitudes.
Source: PR TIMES
Date: Wed Jun 17 2026 20:40:07 GMT+0900 (Japan Standard Time)

Direct answer

@cosme conducted a survey of 4,353 women and found that 84.1% have given or received cosmetics as gifts in the past 2–3 years. Skincare products for men ranked highest at 62.2%, revealing growing acceptance of men's beauty and shifting social attitudes.

Citation: Cosmetics as the New Father's Day Gift Standard? Rising Demand for Men's Beauty in Gifting (Wed Jun 17 2026 20:40:07 GMT+0900 (Japan Standard Time)), PR TIMES
Source: PR TIMES
Date: Wed Jun 17 2026 20:40:07 GMT+0900 (Japan Standard Time)

AI Summary (NQ-processed)

@cosme conducted a survey of 4,353 women and found that 84.1% have given or received cosmetics as gifts in the past 2–3 years. Skincare products for men ranked highest at 62.2%, revealing growing acceptance of men's beauty and shifting social attitudes.

AI Analysis

Frequently Asked Questions

Q: Why are cosmetics popular Father's Day gifts?: A: They offer a sense of luxury, are consumable, and don’t burden the recipient. Their premium packaging also makes them ideal gifts.
Q: What’s driving the rise in men’s cosmetic gifting?: A: Growing male interest in skincare and women’s desire for men to improve their grooming habits.
Q: What types of cosmetics are given to men according to @cosme?: A: Skincare leads at 62.2%, followed by hand/body care, haircare, and fragrance.
Q: What age groups give cosmetics as gifts?: A: Women aged 10s to 50s are giving more gifts to men, with 49.3% doing so in the last 2–3 years.
Q: Why do women give cosmetics to men?: A: Main reasons include wanting men to care more about appearance, addressing their skin concerns, and fulfilling their interest.