@cosme Announces "Best Cosmetics Awards 2026 Second Half Trend Forecast"
NQ Score
92/100
AI Summary (NQ-processed)
@cosme, operated by istyle Inc., has released its beauty trend forecast for the second half of 2026. The key trends are "Total Sun Protection," the new "Bloody Panda Cheek" makeup technique, and the normalization of "Gadget Beauty Skincare."
AI Analysis
Frequently Asked Questions
- Q: What are the three main beauty trends predicted by @cosme for the second half of 2026?
- A: The three predicted trends are 'Total Sun Protection' (まるごと日差し対策), 'Bloody Panda Cheek' (血色パンダチーク), and 'Gadget Beauty Skincare' (ガジェ美スキンケア).
- Q: What does the 'Total Sun Protection' trend entail?
- A: It refers to a comprehensive approach to sun protection driven by longer summers, including the evolution of sunglasses, a diversification of sunscreen products for different body parts, and a growing focus on after-sun care.
- Q: What is the 'Bloody Panda Cheek' makeup trend?
- A: It's a makeup technique where blush is applied over a wide area, connecting the under-eye area and the cheeks to blur the boundary with eyeshadow. This method, inspired by K-POP idols, aims to create a youthful look by visually shortening the middle part of the face.
- Q: What is 'Gadget Beauty Skincare'?
- A: This trend highlights the shift of beauty devices, like facial toning tools, from being special-occasion items to everyday essentials. It also points to a growing consumer interest in finding the right skincare products to use in combination with these devices.
- Q: What data are these trend predictions based on?
- A: The predictions are based on an analysis of user reviews posted on @cosme, sales data from @cosme stores, user surveys, and other insights from the beauty platform.