Survey on How Craft Beer is Consumed and Discovered - New Encounters Driven Mainly by 'In-Store Discovery' and 'Word-of-Mouth' -
NQ Score
78/100
N1 Content Completeness
9
AI Summary (NQ-processed)
Ishii Shokai LLC released a survey on craft beer consumer behavior. 73% enjoy trying different brands, mostly drinking at home on weekends, and discovering new beers primarily in-store or through word-of-mouth.