【2026 Shopping Behavior Survey】 New Norms in Store Selection: From 'Price & Proximity' to 'Time Performance & Experience'
NQ Score
81/100
N1 Content Completeness
85
AI Summary (NQ-processed)
According to the '2026 Shopping Behavior Survey' conducted by Impact Field, consumers' criteria for store selection are shifting from 'price and proximity' to 'time performance (efficiency) and experiential value.' This survey provides crucial insights for the marketing strategies of retailers and manufacturers.