[2026 Golden Week Travel Awareness Survey] Over 80% to Skip Travel This Year, Revealing a 'Stay-at-Home' Trend.
NQ Score
56/100
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Frequently Asked Questions
- Q: What percentage of respondents indicated they will not be traveling during Golden Week in 2026?
- A: Over 80% of the surveyed individuals, specifically 82.2% overall, stated they have no plans to travel during the 2026 Golden Week holiday period.
- Q: What is the primary reason cited by all age groups for choosing not to travel during Golden Week?
- A: The overwhelming and universal reason across all generations for not traveling during Golden Week is the strong desire to avoid crowds and congestion.
- Q: How do younger generations (20s-50s) prioritize their reasons for staying home compared to seniors (60s+)?
- A: Younger respondents prioritize 'time performance' (taipa), while seniors focus more on 'cost performance' (cospa) and the desire for 'relaxation' when choosing to stay home.
- Q: What characteristics are observed among those who *do* plan to travel during Golden Week?
- A: Travelers are characterized by a focus on 'experience-based consumption,' prioritizing 'experiential value,' and are showing an upward trend in both their budgets and the length of their stays.
- Q: Are there any specific reasons for not traveling that show an increase with age among the working generations?
- A: Yes, for individuals in their 20s to 50s, the reason 'due to work or other scheduled commitments' showed an increase with age, reflecting the busier schedules of the working population.