What is the purpose of this survey?

To clarify the reality of information contact by B2B purchase decision-makers in the AI era.

Who were the survey respondents?

105 decision-makers and personnel involved in considering and selecting business systems or external services within the past year.

What is the biggest deciding factor for choosing who to contact?

Sincerity in disclosing disadvantages and risks, at 57.1%, is the most common deciding factor.

AI News NQ Analysis

[AI Era B2B Purchasing 'Information Contact' Reality] About 80% Feel 'Only Generalities', 57.1% Decide Contact Based on 'Sincerity'. About 60% Use Generative AI for Information Gathering, What's Needed is 'Raw Case Studies and On-site Know-how'

NQ Score 0/100

N1 Content Completeness 8

AI Summary (NQ-processed)

A survey by IDEATECH Inc. reveals that about 80% of B2B purchase decision-makers feel corporate websites only contain generalities, and 57.1% decide who to contact based on 'sincerity' in disclosing disadvantages and risks. Additionally, about 60% use generative AI for information gathering, and what is most sought after is 'raw case studies and on-site know-how'.

AI Analysis

Frequently Asked Questions

Q: What is the purpose of this survey?: A: To clarify the reality of information contact by B2B purchase decision-makers in the AI era.
Q: Who were the survey respondents?: A: 105 decision-makers and personnel involved in considering and selecting business systems or external services within the past year.
Q: What is the biggest deciding factor for choosing who to contact?: A: Sincerity in disclosing disadvantages and risks, at 57.1%, is the most common deciding factor.