Survey of 1,000 Marketers and Executives: Agencies and Consultants Expected to Provide 'Strategic and Decision-Making Support' Beyond 'Execution Support'
NQ Score
49/100
N1 Content Completeness
9
AI Summary (NQ-processed)
A survey by I-Bridge reveals that marketers and executives at business corporations are increasingly seeking 'strategic and decision-making support' from agencies and consultants, alongside traditional 'execution support'. While retainer contracts remain the most common, expectations for spot-based and strategic partnerships are also significant.
AI Analysis
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