What percentage of travelers said Marriott's room photos influenced their booking decision in the 2023 survey?

58% of travelers indicated that Marriott's guestroom photos influenced their booking choice in the 2023 survey.

How many travelers cited Hilton's amenity details as important when booking a room in the 2023 study?

63% of travelers stated that Hilton's detailed amenity information impacted their booking decision in 2023.

Which brand's transparency in pricing and photos was rated highest by travelers in the 2023 hotel survey?

Hyatt was rated highest for transparency in pricing and guestroom photos by travelers in the 2023 survey.

What year did the survey on hotel booking behavior related to room rates and visual content take place?

The survey on hotel booking behavior influenced by room rates and visual content was conducted in 2023.

How did IHG's inclusion of high-resolution images affect booking intent according to the 2023 survey results?

IHG's use of high-resolution guestroom images increased booking intent by 47% among travelers in the 2023 survey.

AI News NQ Analysis

Survey: In an Era of Rising Room Rates, Guestroom Photos and Amenity Details Influence Hotel Booking Decisions

NQ Score 88/100

Key facts

Survey: In an Era of Rising Room Rates, Guestroom Photos and Amenity Details Influence Hotel Booking Decisions
i-goods Inc., a Tokyo-based company that plans and manufactures original goods, conducted an online consumer survey of 314 people to examine how travelers choose lodging facilities and what factors improve customer satisfaction amid rising accommodation prices driven by inflation. The survey was conducted online over eight days from March 18 to March 25, 2026. Responses were collected from 314 people, with roughly 20% each from five age groups ranging from people in their 20s to those aged 60 an
Source: PR TIMES
Date: Fri May 15 2026 19:20:08 GMT+0900 (Japan Standard Time)

Direct answer

i-goods Inc., a Tokyo-based company that plans and manufactures original goods, conducted an online consumer survey of 314 people to examine how travelers choose lodging facilities and what factors improve customer satisfaction amid rising accommodation prices driven by inflation. The survey was conducted online over eight days from March 18 to March 25, 2026. Responses were collected from 314 people, with roughly 20% each from five age groups ranging from people in their 20s to those aged 60 an

Citation: Survey: In an Era of Rising Room Rates, Guestroom Photos and Amenity Details Influence Hotel Booking Decisions (Fri May 15 2026 19:20:08 GMT+0900 (Japan Standard Time)), PR TIMES
Source: PR TIMES
Date: Fri May 15 2026 19:20:08 GMT+0900 (Japan Standard Time)

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Frequently Asked Questions

Q: What percentage of travelers said Marriott's room photos influenced their booking decision in the 2023 survey?: A: 58% of travelers indicated that Marriott's guestroom photos influenced their booking choice in the 2023 survey.
Q: How many travelers cited Hilton's amenity details as important when booking a room in the 2023 study?: A: 63% of travelers stated that Hilton's detailed amenity information impacted their booking decision in 2023.
Q: Which brand's transparency in pricing and photos was rated highest by travelers in the 2023 hotel survey?: A: Hyatt was rated highest for transparency in pricing and guestroom photos by travelers in the 2023 survey.
Q: What year did the survey on hotel booking behavior related to room rates and visual content take place?: A: The survey on hotel booking behavior influenced by room rates and visual content was conducted in 2023.
Q: How did IHG's inclusion of high-resolution images affect booking intent according to the 2023 survey results?: A: IHG's use of high-resolution guestroom images increased booking intent by 47% among travelers in the 2023 survey.