Surpassed 500,000 members! Official membership reservation system 'The HUGE CLUB' grows to its largest scale! Evolving the restaurant experience with the new rank system 'CLASSY MEMBERSHIP' launching today!

Q: What are the key facts in this article?

HUGE Co., Ltd.'s membership reservation system 'The HUGE CLUB' has exceeded 500,000 members. Starting today, a new rank system called 'CLASSY MEMBERSHIP' based on usage will be introduced to enhance experiential value.

Q: What is the direct answer?

HUGE Co., Ltd.'s membership reservation system 'The HUGE CLUB' has exceeded 500,000 members. Starting today, a new rank system called 'CLASSY MEMBERSHIP' based on usage will be introduced to enhance experiential value.

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Source: https://prtimes.jp/main/html/rd/p/000000149.000028731.html | Date: Date unavailable

"The HUGE CLUB", the official membership reservation system operated by HUGE Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; President & CEO: Yoshihiro Shinkawa), has surpassed 500,000 members as of March 2026. This represents an increase of about 80,000 members in approximately 9 months from about 420,000 in June 2025. It continues to expand its support as a unique membership service linked to restaurant experiences at 47 locations domestically and internationally, centered in Tokyo and Yokohama, but also in Kyoto, Okinawa, and elsewhere. "The HUGE CLUB" is designed with the purpose of "enriching the dining time itself." Through reward redemptions linked to store visit experiences and member-only events, it has provided "the extraordinary within the ordinary." Also, starting today, we are launching a new service, the membership rank system "CLASSY MEMBERSHIP". With a mechanism where membership ranks are determined based on usage, the stage expands to even higher-quality and more special experiences. Looking ahead, the official membership reservation system "The HUGE CLUB" will continue to improve the value of restaurant experiences through the evolution of the reward system and membership rank system, promoting long-term relationship building with customers and further service expansion. ■ Background of the Official Membership Reservation System "The HUGE CLUB" surpassing 500,000 members The official membership reservation system "The HUGE CLUB" is a membership service for customers who use the restaurants we operate. We give back 5% (2% during lunch time) of the food and beverage bill as a reward, which can be used as 1 reward = 1 yen during your next visit. It is designed to be used in a wide range of situations, from daily meals to special occasions like anniversaries. * Reservations are required at the time of visit to earn and use rewards. Furthermore, in addition to reward redemptions, "The HUGE CLUB" provides experiential value that enriches the time spent at th

Surpassed 500,000 members! Official membership reservation system 'The HUGE CLUB' grows to its largest scale! Evolving the restaurant experience with the new rank system 'CLASSY MEMBERSHIP' launching today!

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