Huckleberry Launches Support for Agentic Commerce Construction

Q: What are the key facts in this article?

Huckleberry Inc. has begun offering support for building Agentic Commerce, Shopify's new feature enabling product sales through AI chat environments. Utilizing its EC core system data integration SaaS 'CoreLink,' Huckleberry will assist a wide range of businesses, including those not currently using Shopify, in establishing Agentic Commerce environments.

Q: What is the direct answer?

Huckleberry Inc. has begun offering support for building Agentic Commerce, Shopify's new feature enabling product sales through AI chat environments. Utilizing its EC core system data integration SaaS 'CoreLink,' Huckleberry will assist a wide range of businesses, including those not currently using Shopify, in establishing Agentic Commerce environments.

Q: What is the source and date?

Source: https://prtimes.jp/main/html/rd/p/000000392.000068061.html | Date: Date unavailable

Huckleberry Inc. (Setagaya-ku, Tokyo; Representative Director and President: Yusuke Ando; hereinafter "Huckleberry") has commenced support for building the expanded Agentic Commerce functionality (product sales function through AI chat environment) announced by Shopify on March 26, 2026. Utilizing "CoreLink," a data integration SaaS for EC core systems, Huckleberry will widely support the establishment of Agentic Commerce environments, including for businesses not currently using Shopify. ■ Service Background: From "Search" to "AI Agent" – EC Purchasing Experience Enters a New Stage Until now, the mainstream EC purchasing experience involved consumers searching for information on search engines like Google and then flowing into individual store EC sites or marketplaces. However, that structure is now undergoing a major transformation. With the rapid spread of AI agents, an era has arrived where everything from product discovery, comparison, recommendations, empathy, and even payment can be completed within conversations with AI agents. Personalized purchasing experiences, "100 different ways for 100 people," are becoming commonplace, and a new distribution mechanism centered on AI agents is taking shape. In response to these changes, Shopify has begun general availability of its Agentic Plan, which allows products to be sold through an AI chat environment. Even businesses using carts other than Shopify can participate in this mechanism by registering product data in "Shopify Catalog." Responding to Agentic Commerce (AI commerce) is no longer an initiative limited to a few advanced companies but is attracting attention as a new growth opportunity for all EC businesses. As the market environment and customer experience change significantly, deepening the utilization and understanding of this trend has become an important theme for considering future EC strategies. ■ Service Content and Strengths | Support Possible Even for Carts Other Than Shopify Huckleberry provides

Huckleberry Launches Support for Agentic Commerce Construction

AI Summary (NQ-processed)

AI Analysis