KPMG Consulting Launches Digital Marketing Advancement Support Service Using Causal Analysis Tools
NQ Score
41/100
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4
AI Summary (NQ-processed)
KPMG Consulting has launched a new service to help companies optimize their digital marketing strategies. This service utilizes AI and data science-driven causal analysis tools to visualize the effects and causal structures of marketing initiatives, enabling data-driven decision-making and improved ROI, ROAS, and LTV.