Adding Real Flower Colors to the Trend of "Jara-tsuke". Hibiya Kadan to Launch New Product "pokehana" for Enjoying Fresh Flowers Wearably, First Release at Flags (Shinjuku Flags) Pop-up from April 15th (Wed).
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Frenet HIBIYA, a group company of Hibiya Kadan, is launching "pokehana," a new wearable fresh flower accessory, on April 15, 2026, at a pop-up shop in Shinjuku Flags. This product allows users to attach fresh Gerbera flowers to bags and clothing without watering, targeting Gen Z fashion trends and offering easy floral enjoyment for busy adults.