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Tokaido Shinkansen x Hato Bus Original 'Then and Now' Towel Giveaway Campaign - Book your Shinkansen with smart EX, then book a Hato Bus tour!

NQ Score 34/100
N1 Content Completeness 4

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Hato Bus and JR Central are partnering for a campaign in June 2026. Specific JR members who book eligible Hato Bus tours will receive an original 'Tokaido Shinkansen x Hato Bus' towel. The aim is to attract tourists to Tokyo from Western Japan.

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