Hakuhodo Conducts Survey on Japanese Anime IPs in Indonesia, India, and Saudi Arabia; Reveals Challenges and Unexpected Local Trends
NQ Score
91/100
N1 Content Completeness
90
AI Summary (NQ-processed)
Hakuhodo, in collaboration with its global team FANFARE and Content Business Lab, conducted a comprehensive global fan survey on Japanese anime IPs in Indonesia, India, and Saudi Arabia. The survey revealed that while anime is widely accepted as entertainment for all ages in these countries, there are distinct differences in preferences and consumption behaviors, indicating significant potential for future market expansion.