Office Building Advertising GRAND | Creative Design for Office Ads Based on '15 Seconds or Less × L-Shaped Banner' to Retain Company Names
NQ Score
48/100
N1 Content Completeness
5
AI Summary (NQ-processed)
GRAND Co., Ltd. (headquartered in Shinjuku, Tokyo; President & CEO: Hitoshi Sakagami / Mitsubishi Jisho Group), operator of the office building media platform 'GRAND', has updated its media guidelines for B2B advertisers and agency planners, introducing a creative framework called '15 Seconds or Less × L-Shaped Banner' to ensure company names are retained even with mid-ride viewing.
AI Analysis
Frequently Asked Questions
- Q: Where are GRAND ads installed?
- A: 6,200 units across 1,700 major office buildings in Tokyo, placed in high-traffic elevator areas used by business professionals.
- Q: How is ad effectiveness measured?
- A: Free Brand Lift Survey (BLS) included in all plans. Measures 5 metrics on awareness and perception within 15 business days post-campaign.
- Q: What is the benefit of the L-shaped banner?
- A: Displays company name and search term continuously, ensuring brand recall even for mid-ride viewers, boosting branded search.
- Q: Which industries benefit most?
- A: Ideal for B2B high-value products, SaaS, consulting, and financial services targeting business decision-makers.
- Q: What is the application deadline?
- A: Deadline is 8 business days before campaign start. Additional boost options available for same-day activation.