TOYO Corporation (CEO: Hideo Nakamura, Headquarters: Okegawa City, Saitama Prefecture, hereinafter "Our Company"), which operates the crane game specialty store "EVERYDAY" under the corporate philosophy of "Creating Smiles," will participate in the global campaign "Play the World Online (玩转地球Online)" hosted by "Bilibili," a video and SNS platform with an overwhelming share among China's Gen Z. In recent years, with the increase in inbound tourists and the growing cultural exchange between young generations in Japan and China, this first collaboration has been realized to provide a new entertainment space where domestic and international fans can connect in real life through Japan's unique, high-quality crane game culture. From July 1, 2026 (Wed) to August 31, 2026 (Mon), EVERYDAY, as the sole officially designated store in Japan, will host a variety of limited experiential events to liven up the entertainment scene this summer. This event will feature an experiential program that seamlessly connects users from their store visit to playing crane games and posting videos on social media. Special Page: https://www.toretoreya-okegawa.com/zh-hans/bilibili-campaign-2026/ *Event details can be confirmed on the official announcement and special page. 【Stage 1】 "Free Play Ticket" Presented for Showing Bilibili User Screen Customers who present their Bilibili user screen on their smartphone upon visiting the store will receive welcome benefits on the spot based on their account's membership rank (Lv. 2 or higher). This is a special preferential plan for active users who regularly use the platform. Lv. 2: 1 Free Play Ticket x 5 Lv. 3 - Lv. 4: Above benefits + 200 yen 5-play ticket x 2 Lv. 5 - Lv. 6: Above benefits + 200 yen 5-play ticket x 2 + EVERYDAY Limited Original Mascot *This campaign is open to all Bilibili regular members (Lv. 2 or higher). 【Stage 2】 Promotion of Engagement through "Mini Game Challenge" with Free Participation Anyone can participate in EVERYDAY's signa