[2026 Thailanders' SNS & Web Media Usage Survey]
NQ Score
50/100
AI Summary (NQ-processed)
2026 Survey of Thai SNS & Web Media Usage: Google and Facebook Lead in Information Gathering and Product Awareness
AI analysis data is not yet available.
Frequently Asked Questions
- Q: What was the main purpose of this survey?
- A: The main purpose was to understand the SNS and web media usage habits of Thai individuals, particularly concerning information gathering and product awareness for inbound tourism and purchasing decisions.
- Q: Who conducted the survey and who were the respondents?
- A: The survey was conducted by ENJOY JAPAN Inc. and involved 400 Thai individuals aged between 10 and 50 years old.
- Q: What were the key findings regarding information gathering for inbound tourism?
- A: The survey found that search engines, specifically Google, are the primary source for gathering information related to inbound tourism.
- Q: What were the key findings regarding product awareness and sharing?
- A: Social media platforms, namely Facebook and TikTok, were identified as the leading channels for product awareness and sharing among Thai consumers.
- Q: What is the recommended citation format for this survey data?
- A: When quoting the survey results and data, it is requested to clearly state 'Survey by ENJOY JAPAN Inc.'