What is the name of the pop-up event featuring Korean and Chinese brands?

The pop-up event is called 'ASIA NEXT TREND POP-UP@SHIBUYA'.

When and where will the 'ASIA NEXT TREND POP-UP@SHIBUYA' event take place?

The event will be held at BUYMA studio SHIBUYA in Tokyo from March 31 (Tue) to April 11 (Sat), 2026.

Week #1 (March 31 - April 4) will focus on Korean brands, and Week #2 (April 7 - April 11) will highlight Chinese (China/Taiwan) brands.

Visitors can expect to find a special lineup including edgy tops, bottoms, bags, and accessories from trending Korean and Chinese brands.

Yes, visitors to the BUYMA studio will receive a 1,000 yen discount coupon exclusively for the event.

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Q: What is the name of the pop-up event featuring Korean and Chinese brands?: A: The pop-up event is called 'ASIA NEXT TREND POP-UP@SHIBUYA'.
Q: When and where will the 'ASIA NEXT TREND POP-UP@SHIBUYA' event take place?: A: The event will be held at BUYMA studio SHIBUYA in Tokyo from March 31 (Tue) to April 11 (Sat), 2026.
Q: How are the Korean and Chinese brands divided during the event period?: A: Week #1 (March 31 - April 4) will focus on Korean brands, and Week #2 (April 7 - April 11) will highlight Chinese (China/Taiwan) brands.
Q: What kind of items can visitors expect to find at the pop-up event?: A: Visitors can expect to find a special lineup including edgy tops, bottoms, bags, and accessories from trending Korean and Chinese brands.
Q: Are there any special offers for visitors attending the pop-up event?: A: Yes, visitors to the BUYMA studio will receive a 1,000 yen discount coupon exclusively for the event.