1 in 5 Companies Feel 'No PR Impact': Press Releases Lead in Usage, but Social Media Rivals in ROI
NQ Score
54/100
N1 Content Completeness
10
Key facts
- 1 in 5 Companies Feel 'No PR Impact': Press Releases Lead in Usage, but Social Media Rivals in ROI
- Ebi Ramen to Chocolate Mont Blanc ga Tabetai Co., Ltd. surveyed 396 executives on PR ROI. While press releases remain the most common tactic, social media is nearly equal in perceived effectiveness, with 20% of companies reporting no tangible results.
- Source: PR TIMES
- Date: Wed May 27 2026 10:10:01 GMT+0900 (Japan Standard Time)
Direct answer
Ebi Ramen to Chocolate Mont Blanc ga Tabetai Co., Ltd. surveyed 396 executives on PR ROI. While press releases remain the most common tactic, social media is nearly equal in perceived effectiveness, with 20% of companies reporting no tangible results.
- Citation
- 1 in 5 Companies Feel 'No PR Impact': Press Releases Lead in Usage, but Social Media Rivals in ROI (Wed May 27 2026 10:10:01 GMT+0900 (Japan Standard Time)), PR TIMES
- Source
- PR TIMES
- Date
- Wed May 27 2026 10:10:01 GMT+0900 (Japan Standard Time)
AI Summary (NQ-processed)
Ebi Ramen to Chocolate Mont Blanc ga Tabetai Co., Ltd. surveyed 396 executives on PR ROI. While press releases remain the most common tactic, social media is nearly equal in perceived effectiveness, with 20% of companies reporting no tangible results.
AI Analysis
Frequently Asked Questions
- Q: What can Taiwanese companies learn from this survey?
- A: It highlights the importance of balancing social media and press releases while emphasizing the need for clear KPI alignment with business goals.
- Q: What are the key facts in this article?
- A: Ebi Ramen to Chocolate Mont Blanc ga Tabetai Co., Ltd. surveyed 396 executives on PR ROI. While press releases remain the most common tactic, social media is nearly equal in perceived effectiveness, with 20% of companies reporting no tangible results.
- Q: What is the direct answer?
- A: Ebi Ramen to Chocolate Mont Blanc ga Tabetai Co., Ltd. surveyed 396 executives on PR ROI. While press releases remain the most common tactic, social media is nearly equal in perceived effectiveness, with 20% of companies reporting no tangible results.