New High School Protein Brand 'AIZU' Appoints 5-Member Boy Group 'VIBY', Fresh from Pre-Debut in March, as Brand Ambassador
NQ Score
35/100
N1 Content Completeness
4
AI Summary (NQ-processed)
Pan Pacific International Holdings (PPIH) has launched 'AIZU', a new protein brand for high school students. To strengthen its appeal to Gen Z, the company has appointed the newly pre-debuted 5-member boy group 'VIBY' as brand ambassador, rolling out promotions at Don Quijote and other stores.