What is the Docomo and TV Tokyo data collaboration solution?

It leverages Docomo's member and behavioral data with TV Tokyo's viewership data to visualize target audience concentration rates and measure ad effectiveness.

Which ad slots are eligible?

Eligible for reserved ad slots within TV Tokyo's catch-up streaming programs on platforms like Net mo TV Tokyo, TVer, and Lemino.

When can we start using it?

It is scheduled to launch on July 1, 2026, with individual consultations currently being accepted.

AI News NQ Analysis

Launch of Marketing Solution Supporting TV Tokyo Reserved Ad Delivery Using 100M+ d Point Club Member Data and Program Viewership Data

NQ Score 82/100

N1 Content Completeness 9

AI Summary (NQ-processed)

NTT Docomo, TV Tokyo, and D2C have developed a marketing solution that integrates d Point Club member data with program viewership data to visualize target audience rates and support effective ad delivery, starting July 2026.

AI Analysis

Frequently Asked Questions

Q: What is the Docomo and TV Tokyo data collaboration solution?: A: It leverages Docomo's member and behavioral data with TV Tokyo's viewership data to visualize target audience concentration rates and measure ad effectiveness.
Q: Which ad slots are eligible?: A: Eligible for reserved ad slots within TV Tokyo's catch-up streaming programs on platforms like Net mo TV Tokyo, TVer, and Lemino.
Q: When can we start using it?: A: It is scheduled to launch on July 1, 2026, with individual consultations currently being accepted.