The era when 'M&A equals selling out' is long gone! Corporate value can be significantly transformed with a 'dual-track strategy' that considers both IPO and M&A. The introductory book 'Introduction to Startup M&A for Entrepreneurs' (authored by Katsunari Matsui, published by Diamond Inc.) will be released on July 1. Authored by Katsunari Matsui, 'Introduction to Startup M&A for Entrepreneurs' by Diamond Inc. IPO isn't the only answer—a long-awaited introductory book on startup M&A is here! Systematically explains startup M&A practices, from basic knowledge to negotiation processes. As an exit strategy for startups, the option of M&A in addition to IPO is expanding. However, compared to other countries, the Japanese startup M&A market is currently lagging in both 'scale' and 'quality.' This book, 'Introduction to Startup M&A for Entrepreneurs,' addresses the challenges facing the Japanese startup industry and explains how to strategically maximize corporate value through M&A. The author, Katsunari Matsui, has supported numerous deals as a financial advisor (FA) from the startup/entrepreneur side. The book comprehensively covers the importance of the 'dual-track strategy' of considering IPO and M&A in parallel, negotiation processes and preparations for maximizing corporate value, and points to be aware of from both seller and buyer perspectives, with concrete M&A case studies. For startups, M&A is no longer 'selling out' but a strategic option for business growth and improving corporate value. This book, which systematically teaches about startup M&A, is an excellent introductory guide for entrepreneurs, investors, and corporate representatives to learn and practice startup M&A. ■Table of Contents Introduction: Why Japan Needed an Introductory Book on 'Startup M&A' Chapter 1: The Current State of Startup M&A in Japan and 10 Misconceptions and Prejudices Chapter 2: Reasons to Pay Attention to Startup M&A Now Chapter 3: Challenges in Japanese Startup M&A and Direction