The difference between people with "good jito" and those with "bad jito" is simply whether they know the location and how to press the switch to activate their jito! The book "Jito Switch" (authored by Katsuhisa Kinoshita), which introduces a method for anyone to become good at jito, will be released by Diamond, Inc. on July 1st. Katsuhisa Kinoshita: Author, "Jito Switch" (Diamond, Inc.) ■ By simply pressing the three jito switches, anyone's "jito power" will awaken! In business, school, and social life, there are people who are said to have "good jito" because they understand 10 things from hearing 1, while others are called "bad at jito" due to being slightly off the mark. What is the difference between them? While "intelligence" is often understood as innate talent or sense, this book defines jito not as an inherent "ability" but as a "state." It explains how anyone can approach being a "person with good jito" by switching their thinking to a "state of good jito" in stages, like flipping a switch. The author is Katsuhisa Kinoshita, Representative Director and President of Kita no Tatsujin Corporation. He has achieved listing on the Prime Market of the Tokyo Stock Exchange through his unique management methods of web marketing and management accounting, and has garnered attention as an entrepreneur who has built a company with a market capitalization of 100 billion yen. Those who struggle with "bad jito" may not have low inherent ability, but simply may not know where the switch is or how to press it to activate their jito. By pressing the "three switches" introduced in this book, you will be able to generate answers optimized for the situation. The first switch, the "Mogejyo Rule," introduces a basic thinking method for deriving optimal solutions from purpose, current situation, and conditions. The second switch, the "Purpose Backtracking Rule," explains a way of thinking to make judgments from the same perspective as superiors or executives. Finally, the third s