AI News NQ Analysis

Illuminating and 'Organizing' Space with Light. Di Classe's Innovative Floor Lamp Exceeds Makuake Goal by 1769%.

NQ Score 100/100

AI Summary (NQ-processed)

Di Classe, a lighting manufacturer, announced that its new rope-shaped LED floor lamp, 'Yunel rope Floor Lamp,' achieved 1769% of its funding goal on the crowdfunding service Makuake, raising 1,769,900 yen. This innovative product challenges traditional lighting by requiring users to 'tie, twist, and arrange' it themselves, offering a primitive experience of completing the design. It aims to create a new way of zoning open-plan spaces with light, inspired by ancient Japanese rope-making, and features a relaxing 'sunset-colored light' to enhance comfort.

AI analysis data is not yet available.

Frequently Asked Questions

Q: What company created the Yunel rope Floor Lamp and where is it headquartered?
A: Di Classe Co., Ltd., headquartered in Taito-ku, Tokyo, created the Yunel rope Floor Lamp and launched it via the Makuake crowdfunding platform.
Q: How much funding did the Yunel rope Floor Lamp raise on Makuake and what percentage of its goal was achieved?
A: The Yunel rope Floor Lamp raised 1,769,900 yen on Makuake, exceeding its initial goal of 1 million yen by 1769% in total support purchase amount.
Q: How long did it take for the Yunel rope Floor Lamp to reach its crowdfunding target on Makuake?
A: The Yunel rope Floor Lamp reached its crowdfunding target of 1 million yen in just 5 hours after the campaign launched on Makuake.
Q: What design philosophy inspired the Yunel rope Floor Lamp's approach to space organization?
A: The Yunel rope Floor Lamp was inspired by the ancient Japanese concept of 'rope' symbolizing 'tying, connecting, and dividing,' enabling users to visually zone spaces with soft lines of light.
Q: How does the Yunel rope Floor Lamp reflect the concept of 'the beauty of incompleteness'?
A: The Yunel rope Floor Lamp embraces 'the beauty of incompleteness' by leaving its form unfixed, allowing users to personalize and complete the design through tying, twisting, and arranging the lamp.