"Cultivating Virtue to the World." Deep Thanks Launches Student-Initiated Circular Fashion 'Fukutoku.'
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Fukutoku. is a student-initiated circular fashion initiative by Deep Thanks, tackling apparel waste and student financial struggles by connecting surplus inventory from brands to university students. The program utilizes campus markets, clothing collection, and student upcycling projects, incentivizing participation through "Fuku Tokens" that contribute to social causes, aiming to foster a societal value system centered on virtue and contribution.