AR Experience: "Super Huge" 3D Chanmina Appears at K Arena Yokohama! D2C Supports XR Content and Glasses-Free 3D Experience Content
NQ Score
100/100
AI Summary (NQ-processed)
D2C supported Sony Network Communications Inc.'s "NURO" promotion at K Arena Yokohama by providing XR content and a glasses-free 3D experience. This initiative combines a giant AR production using the location-based AR app "XR CHANNEL" and a glasses-free 3D experience on large displays, creating new experiential value at the "NURO" booth. Visitors can enjoy a hyper-realistic 3D Chanmina, either as a giant AR figure via their smartphones or as a seemingly present figure on a special display.
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