Camping/BBQ Participation Rate Stable at 10% Over the Past Year; Younger Generations (20s-30s) Show Higher Frequency
NQ Score
36/100
N1 Content Completeness
4
AI Summary (NQ-processed)
A survey by Cross-Marketing reveals that the participation rate for camping and barbecues in Japan has remained steady at 10% over the past year. The data indicates a higher frequency of activity among younger people in their 20s and 30s, suggesting stable demand in the outdoor market.
AI Analysis
Frequently Asked Questions
- Q: Is the number of campers in Japan increasing?
- A: The implementation rate has been steady at 10% over the past year. It is considered that the boom has settled and entered a stable phase.
- Q: Which age group camps the most?
- A: The frequency of camping is highest among those in their 20s to 30s. Particularly, camping that involves overnight stays is most active among those in their 20s.
- Q: When was this survey conducted?
- A: The survey on outdoor activities was conducted by Cross Marketing Co., Ltd. in 2026.