What kind of event is "MONOKATARI EXPO 2026"?

"MONOKATARI EXPO 2026" is a hybrid exhibition that conveys the value of Japanese manufacturing companies through "experience" and "story," supporting sales channel development and brand promotion. By combining exhibitions and digital platforms, it realizes a sales channel creation model that does not end with the exhibition.

When and where will it be held?

The exhibition period is from September to December 2026. The main venues are KITTE Osaka (October) and KITTE Marunouchi (December 11th-13th).

When can I apply to participate?

Official registration begins on April 1st, 2026, but pre-registration (priority guidance) is currently being accepted.

What kind of experiences can I have?

We offer exhibitions where you can experience value through VR workshop experiences, XR product/space understanding, and continuous dissemination via a digital mall. You can also experience an inner view of the venue digitally.

What are the benefits of exhibiting?

In addition to gaining awareness and experience at the exhibition, you can build a foundation for continuous information dissemination and sales channel development by being listed on the digital mall. We provide a sales channel development model that does not end with the exhibition.

AI News NQ Analysis

[Important] New Way to Convey Japanese Manufacturing Born from Expo: "MONOKATARI EXPO 2026" Decided to be Held - Convey through Exhibitions, Preserve Digitally, Connect to Sales Channels -

NQ Score 84/100

N1 Content Completeness 85

AI Summary (NQ-processed)

MONOKATARI EXPO 2026, a hybrid exhibition to support sales channel development for manufacturing companies, originating from the Expo, has been decided to be held.

AI Analysis

What It Means

万博のレガシーを活用し、日本のものづくり企業が国内外で販路を拡大するための新たなハイブリッド型展示会モデルが本格始動する。デジタル技術と体験型展示を組み合わせることで、従来の展示会の課題を解決し、持続的なビジネス機会を創出することを目指す。

Industry Implication

展示会業界において、単なる情報提供の場から、体験、物語、そして具体的な販路開拓までを統合したハイブリッド型モデルが主流になる可能性を示唆。ものづくり産業にとっては、新たな市場開拓とブランド価値向上に繋がる機会が増える。

Competitive Landscape

従来の展示会運営会社やイベント企画会社、地方創生を掲げるコンサルティング会社などに対し、デジタル技術と万博レガシーを組み合わせた独自の強みで差別化を図る。特に、デジタルモールや越境EC連携は、競合に対する優位性となる。

Market Signal

地方のものづくり企業の販路開拓ニーズの高さ、体験型消費への需要、DX推進の加速、そして越境EC市場の拡大といった市場トレンドを捉えている。万博後のレガシー事業への関心も高まる。

Prediction

3-6ヶ月以内に、MONOKATARI EXPO 2026への出展企業募集が本格化し、具体的な出展プランやデジタル連携の詳細が発表されるだろう。また、地方自治体や関連団体との連携強化も進むと予想される。

Frequently Asked Questions

Q: What kind of event is "MONOKATARI EXPO 2026"?: A: "MONOKATARI EXPO 2026" is a hybrid exhibition that conveys the value of Japanese manufacturing companies through "experience" and "story," supporting sales channel development and brand promotion. By combining exhibitions and digital platforms, it realizes a sales channel creation model that does not end with the exhibition.
Q: When and where will it be held?: A: The exhibition period is from September to December 2026. The main venues are KITTE Osaka (October) and KITTE Marunouchi (December 11th-13th).
Q: When can I apply to participate?: A: Official registration begins on April 1st, 2026, but pre-registration (priority guidance) is currently being accepted.
Q: What kind of experiences can I have?: A: We offer exhibitions where you can experience value through VR workshop experiences, XR product/space understanding, and continuous dissemination via a digital mall. You can also experience an inner view of the venue digitally.
Q: What are the benefits of exhibiting?: A: In addition to gaining awareness and experience at the exhibition, you can build a foundation for continuous information dissemination and sales channel development by being listed on the digital mall. We provide a sales channel development model that does not end with the exhibition.