Alice.style Inc. (Minato-ku, Tokyo; CEO Rieko Muramoto), the operator of the item lending and borrowing app "Alice.style," is pleased to announce that it has been selected as one of the 10 finalists in the Tokyo preliminary round of "Startup World Cup 2026," one of the world's largest global pitch contests hosted by Pegasus Tech Ventures of the United States. The Tokyo preliminary round will be held on July 17, 2026 (Fri.) at Grand Hyatt Tokyo and online. Alice.style Official Website: https://www.corporate.alice.style/ Startup World Cup Official Website: https://www.startupworldcup.io/ ■ About "Startup World Cup 2026" The Startup World Cup is a global pitch contest of truly world-class scale, hosted by Pegasus Tech Ventures, based in Silicon Valley, USA. This year marks its 8th iteration, bringing together cutting-edge startups from over 100 countries and regions worldwide. Only representative companies that win through their respective regional preliminaries will qualify to take the stage at the world finals held in San Francisco, USA, in the fall of 2026. ■ Future Outlook Alice.style Inc. has been developing its unique rental platform "Alice.style" with the mission to "create a society where experiences are shared through the lending and borrowing of items." We are contributing to the realization of a society where everyone can equally enjoy rich experiences by building a seamless infrastructure for item sharing between individuals (CtoC) and between businesses and individuals (BtoC). In the main competition, we will powerfully present the future of "from ownership to sharing" that Alice.style aims for, and how a sharing economy model originating from Japan can shine globally, to secure our ticket to the world finals in San Francisco. ■ Alice.style Inc. Company Overview Company Name: Alice.style Inc. Headquarters: Biofilla Place Minami-Aoyama 4F, 2-5-7 Minami-Aoyama, Minato-ku, Tokyo Representative: Rieko Muramoto, Representative Director and President Business Ac