UPWARD Inc. (Location: Chiyoda-ku, Tokyo; CEO: Ryusuke Kanagi, hereinafter referred to as UPWARD), a provider of AI agents for field sales, today announced that it has entered into an AX (AI Transformation) consulting agreement with MUFG Bank, Ltd. (Location: Chiyoda-ku, Tokyo; President & Group CEO: Masakazu Osawa, hereinafter referred to as MUFG Bank) to support its AX in the sales domain. This partnership will promote the advancement of field sales, primarily face-to-face interactions, and establish a strategic sales system based on data and AI. As a pilot project, the enormous task of creating visit plans during personnel changes will be automatically optimized using "UPWARD Geo AI Scheduler," aiming for an annual reduction of approximately 10,000 man-hours. Background of the AX Consulting Agreement The financial industry is shifting from uniform product offerings to a supportive, companion-style approach tailored to individual customers, in line with the transition to a "world with interest rates" (the environment after the Bank of Japan's negative interest rate policy is lifted). In this context, face-to-face outreach activities play a central role in strategy and are a crucial factor in differentiating from competitors. However, the field faces challenges of severe resource shortages and personalization dependent on "intuition and experience," making structural reform to "transform face-to-face touchpoints into corporate assets" an urgent necessity. UPWARD provides various AI solutions that combine maps and AI, based on its proprietary patented location detection technology. It supports the conversion of close communication unique to face-to-face interactions into data, leading to tangible sales results. In this partnership with MUFG Bank, UPWARD will go beyond simply providing services; as an AX consultant, it will deeply understand the bank's unique complex business practices, on-site operations, and security requirements, and provide support for AI impleme