Logly Inc. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Hirokazu Yoshinaga; Stock Code: 6579; hereinafter referred to as Logly), provider of the BtoB marketing agent 'Uruteq' (https://uruteq.logly.co.jp/), will hold an experiential seminar titled 'Transform BtoB Marketing Data into Your Next Measures with AI: Uruteq Experience Session' on Wednesday, July 29, 2026. This session is a hands-on program, not just for observation, where participants will use their own PCs and everyday generative AI tools (such as ChatGPT, Claude, Gemini, Copilot) to actually experience the process from integrating and analyzing fragmented data to creating policy hypotheses. ■ Background of the Event In the BtoB marketing field, data such as site visitors, leads, conversions, and advertisements are fragmented across multiple tools, leading to the widespread issue of 'having data but not being able to leverage analysis for measures' or 'not knowing what to try next even when looking at the numbers.' While the spread of generative AI is making it increasingly feasible to integrate and analyze such data and convert it into policy hypotheses, there are few places to learn how to use it in actual business operations through hands-on experience. To address these challenges, Logly has planned this experience session as a practical opportunity for participants to use their own PCs and generative AI to decipher 'company groups, themes, and measures' that directly lead to 'the next measures' from data. ■ What is the 'Uruteq Experience Session'? The 'Uruteq Experience Session' is a workshop-style seminar where participants can actually experience the utilization of BtoB marketing data using generative AI. Sample data will be distributed on the day, and participants will experience the entire flow from data visualization to creating policy hypotheses and developing concrete measures using their own PCs and everyday generative AI tools like ChatGPT, Claude, Gemini, and Copilot. There is n