A marketing tool that helps B2B companies discover hidden potential customers and optimize their approach based on intent data.

What were the implementation results at LexisNexis Japan?

Up to half of the leads provided by the marketing department converted into sales opportunities, and AI-driven automated reporting significantly reduced workload.

What types of companies is it best suited for?

Companies that struggle with inefficient telemarketing, inability to grasp customer profiles through web analytics, and poor collaboration between sales and marketing departments.

AI News NQ Analysis

LexisNexis Japan Discovers 'Hidden Prospects' Among Site Visitors. Achieving a Data-Driven Organization Uniting Sales and Marketing through 'URUTEQ'

NQ Score 72/100

N1 Content Completeness 8

AI Summary (NQ-processed)

Logly announced that LexisNexis Japan successfully implemented its B2B marketing tool 'URUTEQ'. By utilizing intent data, they uncovered hidden prospects, automated tasks, and significantly improved their negotiation conversion rates through stronger sales-marketing alignment.

AI Analysis

Frequently Asked Questions

Q: What is Uletek?: A: A marketing tool that helps B2B companies discover hidden potential customers and optimize their approach based on intent data.
Q: What were the implementation results at LexisNexis Japan?: A: Up to half of the leads provided by the marketing department converted into sales opportunities, and AI-driven automated reporting significantly reduced workload.
Q: What types of companies is it best suited for?: A: Companies that struggle with inefficient telemarketing, inability to grasp customer profiles through web analytics, and poor collaboration between sales and marketing departments.