CHOOSE Inc. (Headquarters: Shibuya-ku, Tokyo; Director and President: Izumi Oikame) announces that it will implement the third-phase revamp of its investment prediction and points service "CHOOSE" in September 2026 (planned). Since its launch in March 2025, CHOOSE has aimed to deliver a new kind of service experience by combining "investment prediction" with "points site" features, and has steadily expanded and improved its functionality in stages. Based on approximately one year of accumulated user behavior data and operational insights, the company is now advancing development for its third phase, focused on encouraging continued usage and enhancing overall service value. Investment Prediction and Points Service "CHOOSE" Third-Phase Revamp (Planned) Background and Current Status Leading to the Third Phase Since its launch, CHOOSE has gradually introduced features such as investment predictions, ranking functions, and ad-based content, while continuously analyzing user engagement and behavior data. As a result, the company has gained valuable insights, including: A steady increase in users consistently participating in investment predictions Confirmed demand for ad-based content Evidence that ranking features and bonus campaigns contribute to sustained user engagement However, it has also become clear that the integration between "investment prediction" and "ad utilization" within the service remains insufficient, indicating room for improvement in the overall user experience. In the third phase, building on these year-long findings, CHOOSE aims not merely to add new features, but to fundamentally reevaluate the service's navigation and experience design to evolve into a platform users naturally want to return to. Main Features Planned for the Third Phase The third phase will focus on enhancing user retention and overall experience value through the following planned additions and improvements: ■ Introduction of a New Daily Game Content A new game-based feature wil