Towards Making Yokohama a "City of Chocolate." VANILLABEANS, a Craft Chocolate Specialty Store from Yokohama, Announces New Urban Concept "Chocohama City Concept ~Let's Make Yokohama Chocohama~"
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Yokohama's VANILLABEANS announces the "Chocohama City Concept," a plan to transform Yokohama into a city of chocolate.
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Frequently Asked Questions
- Q: What is the "Chocohama City Concept"?
- A: It is an urban concept announced by VANILLABEANS to make Yokohama a "City of Chocolate," aiming to bring happiness to everyone through chocolate.
- Q: What are the specific details of the concept?
- A: It includes developing chocolate sandy beaches, using chocolate for building materials, installing hot chocolate fountains, generating power with cacao mass fuel, and issuing/operating a local currency called "Cacao Coin."
- Q: Is the new product giveaway campaign real?
- A: Yes, it is real. Ten people will be randomly selected from those who agree with and share the "Chocohama City Concept" to win the new product under development, "CHOCOLAT -ON THE BEACH-."
- Q: Is this concept an April Fools' Day project?
- A: Yes, the "Chocohama City Concept" itself is an April Fools' Day project, but the new product "CHOCOLAT -ON THE BEACH-" is actually under development.
- Q: What kind of company is VANILLABEANS?
- A: VANILLABEANS is a craft chocolate specialty store from Yokohama, established in 2000. Starting with online sales, it now operates multiple physical stores. Their main products include "Shocola," made with fair-trade chocolate. They also focus on sustainable initiatives.